Milestones Reached At Ethos, Chatswood

Perfectly positioned on the corner of 15 Ellis St & 753 Pacific Hwy, Ethos is the first offering of premium residential in Chatswood for nearly four years and will establish a new benchmark in built form in the area and luxury living, aligned with the Chatswood CBD Planning and Urban Design Strategy 2036.

Designed by the award-winning SJB Architecture and SJB Interiors, Ethos is a boutique collection of 49 luxury 1, 2 & 3-bedroom residences across 16 levels and inspired by natural harmony, wellness and the best of Chatswood living. With circa 1200sqm of retail and commercial space, the development also offers communal wellness spaces for the residents, generous landscaping and public art.

Offering close proximity to the thriving Chatswood CBD, Ethos benefits from uninterrupted views of Sydney and beyond to the Blue Mountains.

We’ve worked closely with the State Government and Willoughby City Council throughout all stages of planning to ensure our development facilitates future growth and employment, achieves exceptional design, and contributes to a distinctive, resilient and vibrant CBD in Chatswood.

Ethos reveals a contrasting sequence of carefully styled spaces, designed by SJB Interiors to be meticulously shaped and oriented to create a flowing connection to natural light and remarkable views. Ethos is a belief in details that add up to something more, where every step is filled with beautiful amenity and thoughtful living space.

Wellbeing is infused into the very essence of the property, with Penthouses benefiting from extensive outdoor living and a resident-only Wellness Centre designed to nourish the mind, body and soul.

Ethos also offers residents The Sky Lounge, a space that is perfect for family gatherings and features casual seating that opens onto a terrace, along with intimate dining areas that provide a graceful sense of style for every occasion.

The completion of the development is expected in 2024, with the sales campaign beginning mid 2022. Ethos truly is a living sanctuary like no other and will bring dedication to the beauty of balance to the growing hub of Chatswood.

Completion Of The Balmoral Collection

We are thrilled to present the pinnacle of contemporary luxury living, The Balmoral Collection – a limited collection of just four extraordinary whole-floor residences each served by their own private lift, entry door and circulation gallery.

These now complete exclusive residences offer all the luxuries and amenities of a large free-standing home. Moments to stunning beaches, harbour parks and equidistant to both Balmoral Beach and Mosman shops, this enviable address serves up best of Sydney life.

The Balmoral Collection’s classic architectural design by award-winning MHNDU makes an elegant statement with interiors beautifully realised by celebrated Richards Stanisich. Warm, natural materials such as rendered concrete, neutral bricks and bronze battens imbue the project with a calm, sophisticated quality while floor-to-ceiling glazing and large pivot and stacking doors bring the garden inside the light-filled interiors.

Residences feature magnificent chef’s kitchens superbly equipped with high-end Gaggenau appliances, Astra Walker polished nickel tapware, and sweeping island benches in either marble or granite. Spotted gum timber floors create natural warmth throughout the spacious living areas, opening to expansive and beautifully landscaped outdoor decks. These inviting alfresco spaces are ideal for entertaining with their luxury automated awnings and integrated BBQs.

The luxurious ensuite and bathroom spaces are finished with a choice of marble or granite, complemented by elegant fluted glass cabinetry and Astra Walker polished nickel tapware. Each residence includes state of the art home automation systems, integrated AV packages, security and CCTV.

Built With Your Health In Mind

From its origins, Pienza Neutral Bay Village has been guided by a clear purpose and strong values: to enhance the lives of its residents in every way, acting as a pioneer of residential building design.

Since launching in 2014, the WELL building certification aspires to transform buildings and organisations by providing a vehicle for property developers to deliver more thoughtful and intentional spaces that enhance the health and well-being of its occupants. WELL v2 builds upon the pioneering foundation of the first WELL Building Standard (WELL v1) as well as a diverse community of WELL users, practitioners, public health professionals and scientists worldwide. There are currently over 30,280+ WELL projects across 98 countries.


WELL v2 includes a set of ten (10) concepts that aim to enhance human health through design interventions, operational protocols and policies. Each concept consists of features with distinct health intents. Features are either preconditions which must be achieved for certification or optimisations which are optional pathways for buildings to meet the requirements of WELL v2.


Located in the heart of Neutral Bay Village, Pienza brings a fresh perspective on the relationship between refined living and people centric design. The development will be a catalytic benchmark for new developments in the area including broader Sydney.

Glenn Murcutt & Angelo Candalepas to Design World-Class Residence 271 Elizabeth Street

We are thrilled to announce that Glenn Murcutt and Angelo Candalepas from Candalepas Associates have partnered to lead the architectural design of their iconic development opportunity, the Hyde Park Inn, located at 271 Elizabeth Street, Sydney.

This unique collaboration, being Murcutt Candalepas, is the first time the pair will work together on a project for the City of Sydney and will see both parties drawing upon their expertise to deliver a truly remarkable development. Angelo Candalepas has been recognised in Australia and internationally for many notable projects including The Point in Pyrmont, The Surry on Elizabeth St, Thoma House, The Hellenic Club and the National Gallery of Australia, and plans to utilise his extensive experience within the City of Sydney to bring 271 Elizabeth Street to life.

Glenn Murcutt, one of Australia’s most awarded architects and the only Australian to win the Pritzker Architectural Prize, has worked on many significant projects throughout his career including The Arthur and Yvonne Boyd Education Centre, Donaldson House, Walsh House and Australian Islamic Centre. Murcutt plans to express his philosophy of “touching the earth lightly through sensitive design” with 271 Elizabeth Street, his first City of Sydney project.

The design of 271 Elizabeth Street will deliver 53 world class, premium residences along with ground-floor retail that will see it become an iconic park side address, rivalling international property standards amongst the likes of London’s No. 1 Grosvenor Square and New York’s Beckford House and 1228 Madison Avenue.

The design will also draw upon the architectural fenestration qualities of the Anzac Memorial and the broader work of Bruce Dellit to recognise and embrace the significance of the property’s locale including adjacency to Hyde Park.

“We are delighted to be working with Central Element to transform this iconic Elizabeth Street property at a time when Sydney’s status as a global city continues to grow on the world stage. Having the opportunity to design a development that will take the city into the future for liveability and lifestyle is exceptional and comes with responsibility. We look forward to this project becoming an important piece of Sydney’s future.” Angelo Candalepas comments from Candalepas Associates.

271 Elizabeth Street offers an incredible natural outlook to the northeast across the lush tree canopy of Hyde Park to St Mary’s Cathedral as well as over the Royal Botanic Gardens to Sydney Harbour. Offering a dual frontage to Castlereagh Street, the leafy outlook is juxtaposed against a more civic and urban city outlook to the west, presenting a unique contrast with much opportunity to be challenged architecturally.

Builder Announced For Pienza Neutral Bay

Richard Crookes Construction is a company well-placed to deliver a building of Pienza’s calibre. With an unwavering record for delivering prestige projects across Sydney and beyond, they share our world-class vision for this new Neutral Bay village.

Consistently ranked amongst the country’s leading private companies, they’re a family business at heart. And, from their founding in 1976, they have built a proud reputation as one of Australia’s most trusted builders.

Their philosophy is built on long-term relationships as well as quality construction. And they are committed to making a difference to the communities where we live and work; delivering future-focused social infrastructure that will serve the next generation.

There portfolio includes many of Sydney’s most recognised and most complex projects, such as Loftus Lane and the Walsh Bay Arts and Cultural Precinct.

Central Element is no stranger to Richard Crookes’ abilities with the collaboration on the construction of Australia’s first 25Hours hotel at Paddington’s landmark West Olympia Theatre.

Grant D’Arcy, General Manager Sydney and Major Projects for Richard Crookes comments, “RCC is pleased to be continuing our collaborative partnership with Central Element on the upcoming Pienza Neutral Bay Village project. We are committed to utilising our extensive experience delivering high-end residential to deliver successful outcomes for future residents and the wider Neutral Bay community on this one of a kind residential village.”

Baby Boomers Snap Up Record Breaking $7 million Luxury Apartment

Unveiled in December, “Pienza” is a $180 million luxury residential and retail project in the heart of Neutral Bay. Despite COVID restrictions and holiday festivities, a range of benchmark prices have been secured including a $7 million apartment on the second floor, setting a new price record within the popular village precinct of over $33000 per sqm.

Meticulously crafted by award-winning SJB Architects, the 39 mostly penthouse sized residences of “Pienza” elevate the preconceived notions that apartment living means compromising on space, something savoured and expected in the lower North Shore. The record sale showcases a 3-bedroom residence on the North Eastern corner of Pienza with 212sqms of interior living space and a 27sqm balcony.

The baby boomer generation looking to downsize have led the surge of curiosity in Pienza. With a level of imported quality and personal tailoring unseen before in the lower North Shore, the prospect of convenience and an abundance of amenities have been welcomed as an impressive and winning combination, in which level access convenience and bespoke luxury is being valued above water views. Ben Stewart, Senior Director of CBRE Residential Projects comments:

The purchaser is a downsizer and has been looking for more than 12 months, including considering a number of other recent developments in the area, Pienza being the only one to tick all the boxes including northern frontage, walkability within the Neutral Bay Village, premium level of finish and flexibility to curate the unit through finishes and upgrades. Lots of purchasers have come from properties with expansive harbour views, they are now at a stage in their life where they want to prioritise the benefits of a Northern aspect and the convenience of amenities on their doorstep rather than a car ride away.”  

With tremendous care taken to ensure an exceptional generosity of space, the interiors of Pienza feature design choices more synonymous with a grand house than an apartment including butler’s pantry, home office, powder room, and private outdoor spaces. Celebrating individual timeless style and the finer things in life, purchasers have chosen to include custom-built bars and fireplaces with world class appliances by Wolf and Sub-Zero incorporated throughout as standard.

All residents will also enjoy secluded rooftop gardens and infinity pool whilst the ground and lower ground level will feature premium shopping and dining experiences.  From specialty supermarkets and stores to eateries: each retailer will be hand chosen to complement the existing fine grain of Neutral Bay as well as the reimagined public domain.

Adam Haddow, Director or SJB, comments on the desire for village living;

“We began designing Pienza during COVID, and what became prevalent during this period is people’s desire to be much more connected to their village — to have everything that you need within a very short distance of where you live. Our design process was about how to balance urban living — the activity and intrigue and energy that comes from having everything at your fingertips — and a quiet oasis above it all.”

Pienza’s presence, positioned on the North Eastern corner of the town centre, will be a catalyst that inspires and propels the town centre to greater aspirations. Located on the corner of Waters Road and Grosvenor Street, its completion, expected in late 2023, supports the Council’s Military Road Corridor Planning Study and the future growth plans for the area.

Nathan Chivas, Managing Director of Central Element comments on Pienza being the first significant project in this multi-stage urban planning strategy.

“Not only are the residences a truly special addition in the heart of Neutral Bay, but its presence will also help transform the streetscape for everyone to enjoy. Change will be seen within the public domain immediately surrounding Pienza, pathways will be widened and repaved, inviting pedestrians to wander through and gather at outdoor benches and tables. The row of mature native trees will be retained, with new landscaping and public artworks adding even more greenery and life. This building will give Neutral Bay Village a sense of materiality, a sense of beauty and joy, and most importantly, a sense of pride.”

Overseeing the build of Pienza is Richard Crookes – consistently ranked amongst the country’s leading private companies, the family business was established in 1976 and has become one of Australia’s most trusted and recognized builders. Their portfolio includes many of Sydney’s most prestigious and complex projects, such as Loftus Lane and the Walsh Bay Arts and Cultural Precinct.

1,2 and 3-bedroom residences are available to purchase at Pienza, with the display suite on Young Street open for appointments.

Find out more about Pienza by visiting the website www.pienza.com.au

The Weekend Australian 5th February 2022

Anything But Neutral

For those in the know, Neutral Bay needs no introduction. Less than ten minutes to the city, this village radiates with all the benefits of Lower North Shore living: significant green space, upmarket amenities, and a close-knit community.

Built on the traditional lands of the Cammeraygal people, Neutral Bay is a thousand places at once. It’s both a central artery that links Sydney’s CBD to the Northern Beaches, and a leafy village nestled between waterfronts north and south.

It’s a foodie and social hub, boasting institutions like The Oaks alongside trendy laneway eateries and bars. It is also intimately grounded in the creative flair and heritage that has shaped generations of local artisans.

Multi-faceted and family-friendly, it’s no wonder that Neutral Bay has earned its reputation as one of the most sought after suburbs in the Lower North Shore. Yet as the population grows and evolves, so too will Neutral Bay’s streetscapes and shopfronts.

The development of Pienza is deeply informed by North Sydney Council’s strategies and goals to support local businesses and maintain the much-loved village atmosphere of Neutral Bay. With extensive community input, the Council recently published Stage 1 of their Military Road Corridor Planning Study — solely focused on the Neutral Bay town centre — and are already trialling some of its proposals, such as the new pedestrianised Young Street Plaza.

The report also recommends relocating the Grosvenor Lane car park underground and repurposing the space into a major public square; establishing a 1,000m2 community centre with publicly accessible facilities; and a dedicated ‘art alley’ featuring studio, gallery and retail spaces for Neutral Bay’s creatives and makers. Another important boost to village vitality will be the increased opportunities for retail, restaurants, and cafés, including the retail frontages at Pienza Neutral Bay Village.

Not only will these new businesses generate community interest, but they’ll also stimulate the economic value of the area. With Pienza blazing the trail ahead, Neutral Bay Village will be a safe, active and amenity-rich destination for decades to come.

Find out more about Pienza by visiting the website www.pienza.com.au

People Shaped Properties

Here, one of our customers shares their story and their journey of coming home with Central Element.

What inspired you to look for a new home?
My children were out and about with their lives and, thinking ahead, I was keen to downsize. Having been a long-term resident of Mosman, I knew exactly what my next move would be. I had a specific set of criteria: I wanted to stay close to Balmoral and my community, in walking distance to beach and village. I wanted a property with house-like proportions but low maintenance, and I wanted a new build that I could tailor to my own needs. In essence — I wanted the impossible!

What drew you to The Balmoral Collection?
I was first drawn to the site when it was launched in 2018 by another developer, as the location was ideal. However, I was hesitant as the original design lacked finesse and practicality. The market agreed, as none of the apartments sold. Fast forward 18 months later and Central Element took over the development. I met with Central Element immediately to express my interest again and gave them my feedback and concerns with the original design decisions. Central Element not only listened, they actioned and returned to council. Engaging architects MHNDU and Richards Stanisich to overhaul the original concept, the package that Central Element presented to me was a complete revelation. The building was now a cohesive design of four whole floor penthouse apartments all with private entry, and luxuriously realised finishes and appointments. Central Element had delivered a proposal that ticked all my boxes.

What do you love most about your new residence?
Construction of The Balmoral Collection commenced in June 2020 and is due for completion in the last quarter of 2021. As I live a few streets away, I have been able to watch the site progress from a hole in the ground to a near completed building. What I love about my new residence is everything! I had thought that I had a good visual from the plans and CGIs, but the reality so far is above and beyond my expectations. I have been onsite twice and the quality of the build is exceptional with all care taken. The finishes are now being installed and joinery a few weeks away.
I can’t wait to move in!

How did you find the Central Element experience?
From the initial enquiry to the exchange of contracts, Central Element have been extremely accommodating. Having not had any previous experiences buying off the plan, I was nervous and reluctant to believe everything I was told. However, I was invited to meet Central Element Director Wayne Chivas. He explained their history, their approach to this development, and what outcomes I could expect. I left that meeting feeling this would be a good partnership for me.
Once I made my offer, I had a number of meetings with Central Element and the architect to sort out a number of changes and bespoke joinery additions, which was a cooperative and organised process. Sarah Boland, Balmoral’s Development Manager, has been outstanding. Her attention to detail, her communicative manner, and her expertise and knowledge of the building site has made me feel very confident about my decision.
When all is said and done, I think I will be able to say that this has been a wonderful, inclusive, and happy experience. I would not hesitate to work with Central Element again!

Presenting Pienza Neutral Bay Village

North Sydney Council approved this month the plans for the $150 million residential and retail precinct. Its presence, positioned on the North Eastern corner of the town centre, will be a catalyst that inspires and propels the town centre to greater aspirations.

With plans kept firmly under wraps until now, the subject site includes the amalgamation of two individual lots to achieve a total site area of 1,627m2. 39 residences, secluded rooftop gardens and infinity pool will be presented for prospective occupiers with ground floor fine grain retail, lower level grocer and basement parking for both residents and the wider community to benefit from.

“Pienza Neutral Bay Village” has been meticulously crafted by award-winning SJB Architects with a vision to elevate the preconceived notions of apartment residences. Savouring the quality, refinement, and exclusivity of North Shore living, it highlights the convenience and joys of having vibrant amenities on your doorstep and a quiet oasis above it all.

Crucially, our commitment to community defines Pienza’s existence. Located on the corner of Waters Road and Grosvenor Street, its completion, expected in early 2024, supports the Council’s Military Road Corridor Planning Study and the future growth plans for the area.

Change will be seen within the public domain immediately surrounding Pienza, pathways will be widened and repaved, inviting pedestrians to wander through and gather at outdoor benches and tables. The row of mature native trees will be retained, with new landscaping and public artworks adding even more greenery and life.

The chosen scheme features a two-tiered façade, responding to its environment.

The base of Pienza is solid masonry with carved-out domes – residences at this level are ‘set’ into the building façade; offering privacy from the street. A podium above this, sits back like it’s atop a stone cliff, creating a defined edge between the two.  Beautifully framed windows are part of the architectural expression of the building, always making sure that the view outside is perfectly presented.

With tremendous care taken to ensure an exceptional generosity of space, the interiors feature design choices more synonymous with a grand house than an apartment including a butler’s pantry, home office, powder room, and private outdoor space. Celebrating individual style and the finer things in life, optional additions include a custom-built bar and fireplace with world class appliances by Wolf and Sub-Zero incorporated throughout.

Along the ground plane of Pienza Neutral Bay Village, over 2,000 square-metres of architecturally designed commercial space will attract a diversity of new merchants and restaurateurs. From specialty supermarkets and stores to eateries: each retailer will be hand chosen to complement the existing fine grain of Neutral Bay as well as the reimagined public domain. With 50 meters of prime North frontage on the Northern Eastern corner of the Neutral Bay, we are currently requesting expressions of interest from potential tenants.

You can find out more by visiting our website www.pienza.com.au

Meet our New Team Members!

Nick joins us as Finance Manager to manage the delivery of financial and project accounting services across the business, acting as a key business partner for the development and project management teams.

Nick is an experienced finance professional with a demonstrated history of working in construction, financial assurance and advisory services, having previous worked at both Deloitte and Richard Crookes Constructions.

David Hore joins as Development Manager. David is responsible for the planning, design and delivery of our projects including our latest mixed-use project in Chatswood.

Having worked at major listed and private property companies, he draws on his diverse experience in large scale residential and mixed use developments, including projects comprising low to medium to high density outcomes.

Welcome to the team Nick and David!

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